Email has become one of the most powerful tools in business available. While electronic communication can link you to prospects, fortify your relationship with existing clients and boost your bottom line, email mistakes can lead to disaster. Julie Miller, Ph.D., founder of Business Writing That Counts offers these tips that you need to keep in mind before you hit "send."
1. Focus on the reader.
2. Write concisely.
3. Skip the theatrics.
4. Monitor content:
5. Stop the endless email cycle.
6. Establish an email protocol.
7. Proofread like crazy.
1. Get to the point fast.
2. Make your subject line a headline.
3. Keep it professional.
4. Know when not to email.
1. Use a specific subject line.
2. Minimize abbreviations.
3. Respect the reader’s time.
4. Don’t OD on the CC.
5. Review your email before you send it.
6. Apply the rules of grammar and spelling.
7. Make your message visually appealing and easy to read.
2. Flag it for follow-up.
3. Don’t use your in-box as a dumping ground.
4. Create folders for emails you need to keep.