55 Things to Track on Your Website

okdork.com

X = hour/day/week/month/quarter/year

Basics

  1. Unique visitors per X
  2. # of visits per X
  3. Visits per visitor 1 is not good, 5 is better, 100 is crack
  4. Pageviews per X
  5. Pageviews per visit
  6. % increase from month to month
  7. #s increase from month to month
  8. Year running: uniques, pageviews, increases
  9. Visitor time duration
  10. Visitor lifetime


Geographics

  1. Visitors from Top 10 countries
  2. % of visitors from each top 10 countries
  3. Revenue per country
  4. Profit per country
  5. Cost per country

Media Specific

  1. Bandwidth usage per X
  2. Bandwidth per unique visitor
  3. Images per visitor
  4. images per visit
  5. Videos per per unique
  6. Videos per per visit

Business

  1. Total revenue
  2. Revenue per unique visitor
  3. Revenue per member
  4. Revenue per country
  5. Lifetime value of customer
  6. Revenue per customer
  7. Profit per customer
  8. Profit per unique visitor
  9. Cost per user
  10. Cost per visit
  11. Cost per marketing/advertising campaign
  12. Revenue per marketing/ad campaign
  13. Profit per marketing/ad campaign
  14. Conversion rates for all marketing/ad campaigns

Blog Related

  1. Visitors per post
  2. Revenue per post
  3. Comments per post
  4. Revenue per post per month
  5. Posts per day/week/month/year

Search Engines & Referers

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Ads

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Specific site: Facebook

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Other specialized areas with specific stats:

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About the list

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Discoverer:
 
23 months ago
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Anyone
Channel:
IT - Network
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